I am totally taken with the rebranding for the Claridge Hotel in London. It was done by Construct, a London design studio. To read more about it go here.
The Claridge Hotel has most recently been a buzz because some of their recently renovated rooms were designed by Diane Von Furstenburg. For a quick refresher here is a peak at a couple of the rooms DVF designed:
A few more shots from the hotel's website...
My reservation @ Super 8 suddenly ain't lookin so great...